︎
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  ELSEBETH THOMSEN

      art  : :  design  : :  branding


RESUME

CREATIVE DIRECTOR +
ART DIRECTOR +
GRAPHIC DESIGNER
=
BRAND SPECIALIST

with a passion for detail and building strong brands

My creative goal has always been to combine business strategy with concept and design. I tackle assignments with a thorough knowledge of the client’s product and target audience. Luckily, I’ve worked at some of the best agencies where I’ve had the opportunity to do just that on a wonderful array of projects and clients. More recently, I’ve been working on my own client list and passion projects.


EXPERIENCE

Creative Director 
BRANDINGETC  |  Greater New York City Area  |  2011 - Present Founded and grew boutique creative studio that specializes in brand development. Built diversified repeat client list by creating strategic and targeted communications helping clients maximize their business potential.
—
Branding, marketing, graphic design, website design, presentation design, signage, social media, e-mail, and direct mail.
—
BLACK BOX GALLERY, BOUNCING BULLDOGS, BRONZE HILL, CCE, CHANGING MO, COMPASS, CORCORAN, DOLAN & TRAYNOR, HBCC, LINDBLAD EXPEDITIONS, NOT BLUE DESIGNS, PALAZZO INVESTMENT BANK, ROUNDTABLE, TRUVO PARTNERS, JUMP FORWARD

Associate Creative Director, Consultant
BRANDPIE  |  New York City  |  2015-2016
Worked with UK company to establish their US presence alongside BRANDINGETC.
—
CARENET, EY, NEW BUSINESS

Permalance Associate Creative Director
RAPP  |  New York City  |  2014-2015
Multi-channel campaigns, direct mail, pitch (which we won). Managed a talent pool charged with execution of campaign components.
—
HP, TIME WARNER CABLE, NEW BUSINESS

Creative Consultant
WOMENKIND  |  New York City  |  2009-2011
Led marketing concept and design for Citibank’s Women&Co. client acquisition initiative targeting high-net-worth female investors and developed complex e-mail communications.
—
CITIBANK, TD AMERITRADE

Freelance Associate Creative Director
Gordon Bowen  |  New York City  |  2011
Lead personal branding initiative for McGarryBowen founder and chairman, Gordon Bowen.


Freelance Associate Creative Director
MCGARRYBOWEN  |  New York City  |  2008
Worked on launch of Sapphire Reserve Credit Card including direct mail.  
—
CHASE


Associate Creative Director, Senior Partner
OGILVY  |  New York City  |  2002-2008
Created multi-channel campaigns and supervised staff.
—
AMERICAN EXPRESS, DHL, DUPONT, SAP, TIME WARNER CABLE.

Note: this was second round at Ogilvy. 1996-2000 served as Creative Director for highly-successful international advertising campaign with communications budget of more than $10MM, which generated more than 40% of client’s annual revenue. In this position I grew the department including hiring and supervised staff.
—
IBM


FULL RESUME PDF 

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